6 Best Facebook Ads Spy Tools for Dropshipping in 2025 [Free and Paid]

In 2025, using a Facebook ads spy tool is one of the smartest ways to stay ahead in the fast-changing world of dropshipping. With more sellers entering the market, running successful ad campaigns is no longer about guessing. It's about making decisions based on data.

That's where Facebook ads spy tools come in. They help you discover what ads are working for your competitors, which products are trending, and how audiences are responding.

In this guide, we'll talk about the 6 best Facebook ads spy tools for dropshipping, including both free and paid options. These tools can help you find winning ads, save time, and maximize ROI.

• What is A Facebook Ads Spy Tool
• 6 Best Facebook Ads Spy Tools
• How to Choose a Facebook Ads Spy Tool
• How to Spy on Competitors' Facebook Ads
• FAQs about Best Facebook Ads Spy Tools

What is A Facebook Ads Spy Tool

A Facebook ads spy tool is an advanced software specially designed to monitor and analyze the ads run by your competitors on Facebook and Instagram. You can use them to study high-performing ads and learn what's working in your niche, rather than starting from scratch.

Key features of a typical spy tool include:

• Viewing ad creatives (images, videos, text)
• Seeing ad engagement (likes, comments, shares)
• Tracking launch dates and ad duration
• Filtering ads by country, niche, keywords, or platform
• Identifying top-performing stores and products

These features are especially useful for analyzing competitors' strategies. They allow you to validate campaign ideas, improve your ad copy, and shorten the testing cycle.

6 Best Facebook Ads Spy Tools

Comparison between the 6 Best Facebook Ads Spy Tools:

Here is the comparison table for the 6 Facebook Ads Spy Tools tailored for dropshipping:

1. SellerCenter.io

SellerCenter.io is a free yet powerful dropshipping analytics platform that enables users to monitor ad campaigns from competitor Shopify stores across multiple advertising platforms, including Facebook, TikTok, Instagram, and YouTube.

Key Features:

• Access to trending ads from Facebook, TikTok, YouTube and Instagram
• View the visuals, text, and call-to-actions used in live ads. Quickly gather what works in terms of messaging and creative execution
• Ads are refreshed in real time, ensuring you stay updated on new campaigns, shifts in messaging, and evolving promotional tactics
• Learn the platforms where your competition is focusing, be it Meta networks or others, and model your own ad strategy accordingly

Pros:

• Fast interface, very beginner-friendly
• Great mix of ad research and product analytics

Cons:

• More features are under development

2. Minea

Minea's Facebook Ad Spy tool is a comprehensive solution designed to empower dropshippers and e-commerce entrepreneurs with deep insights into competitors' advertising strategies.

Key Features:

• Extensive ad library & real-time monitoring
• 360° campaign analysis
• Advanced filtering & magic Search
• User-friendly interface & Chrome Extension
• All features are available on a free plan (with limited credits), making it easy to test the tool before upgrading

Pros:

• All-in-one tool for product + ad research
• Accurate data and a clean interface

Cons:

• Pricing may be high for new sellers
• Steeper learning curve for beginners

3. Dropship.io

Ad Spot by Dropship.io is a powerful Facebook ad spy tool designed to help dropshippers uncover high-performing ads and gain a competitive edge in their marketing strategies. With access to a vast library of millions of ads, Ad Spot provides deep insights into ad performance, enabling users to analyze trends, spot winning products, and stay ahead of the competition.

Key Features:

• Product research based on real-time store data
• Built-in ad spy for Facebook
• Shows trending products and bestsellers
• Chrome extension available

Pros:

• Strong focus on winning products
• Good for one-person dropshipping businesses

Cons:

• Facebook ad data is not as deep as other tools
• Limited social proof metrics

4. AutoDS

AutoDS provides dropshippers with an Ads Spy Tool, helping them find high-performing ads of competitors on as Facebook, Instagram, and TikTok. They can gain valuable insights of competitors' advertising strategies, discover trending products and optimize the marketing campaigns.

Key Features:

• Keep track of top-performing ads on Facebook, Instagram, and TikTok
• Filter ads by likes, impressions, interaction rates, call-to-action (CTA) text, and keywords
• Analyze competitors' ad creatives, copy, and best-selling products
• Seamlessly integrate ad insights into AutoDS's suite of dropshipping tools, including product importing and order fulfillment

Pros:

• Great for combining ad spying and automation
• Ideal for scaling and automating stores

Cons:

• Not a pure spy tool, more of a full suite
• A little bit difficult for beginners

5. AdSpyder

AdSpyder is an ad intelligence platform designed to help marketers, advertisers, and businesses gain deep insights into competitors' advertising strategies across multiple platforms. With its robust features, AdSpyder enables users to analyze ad creatives, track performance metrics, and optimize their own campaigns effectively.

Key Features:

• Monitor ads across 15+ digital advertising platforms, including Google, Facebook, Instagram, YouTube, LinkedIn, Bing, and more
• View detailed information on ad creatives, including call-to-action (CTA) texts, spend data, and performance metrics
• Enhanced search capabilities are available to find ads by URL, keywords, domain names, and more
• Examine competitors' landing pages and associated keywords to understand their conversion funnels
• Leverage AI to generate high-performing text and image ads tailored to your target audience

Pros:

• Very affordable
• Works across multiple platforms

Cons:

• Limited ad creative insights
• UI can feel outdated

6. Facebook Ads Library - Free Facebook Ads Spy Tool

The Facebook Ads Library is a free tool officially developed by Meta. Focusing on increasing transparency around political ads, it has become an important tool for marketers, advertisers, and dropshippers to track competitors' ads running across Facebook, Instagram, Messenger, and the Audience Network. Analyzing market trends, and discovering winning creatives becomes a breeze.

Key Features:

• Search ads by keyword, brand, or page
• See ad text, media, and platform placement
• Filter by country and ad activity

Pros:

• Completely free and official from Meta
• Reliable and transparent

Cons:

• No data on engagement, targeting, or performance
• Manual searching can be time-consuming

How to Choose a Facebook Ads Spy Tool

When selecting the best Facebook ads spy tool, consider the following:

Pricing:

If you have limited budget, you are suggested to choose a free Facebook ads spy tool like Meta Ads Library or AdSpyder’s free plan. Premium tools like Minea or SellerCenter offer advanced features at a cost.

Other Services Offered:

Some tools are all-in-one platforms that include dropshipping product research tools, store analysis, and automation. Choose what fits your workflow best.

Ease of use and Functionality:

Tools like SellerCenter and Dropship.io are beginner-friendly. Advanced tools like Minea and AutoDS may take time to master, but they offer more depth.

How to Spy on Competitors' Facebook Ads

Simply follow the tips below to spy on your competitor's Facebook ads :

1. Use a tool like Minea or SellerCenter.io
2. Enter your competitor’s brand name or keyword
3. Apply filters (country, date, engagement)
4. Analyze creatives, formats, and copywriting
5. Note down trends: offer types, pricing, call-to-actions
6. Use the insights to create better, data-driven campaigns

FAQs about Best Facebook Ads Spy Tools